We were hired to create the identity design for this new wellness program along with some accompanying collateral.
The initial idea presented by Dr. Afato and Eva about Sapphire Wellness was that the logo design should incorporate a Sapphire Hummingbird, as these birds are known for their active lifestyle, something that is embraced by the program.
We also liked the idea that the name was also reflective of the sapphire stone, which is multi-faceted, and plays well into Sapphire Wellness' multi-faceted approach to health.
We kept the design clean and simple, the trademarks of a good logo design. As always, Dr. Afato and Eva were a pleasure to work with. Thank you again for your business, Sapphire Wellness!
