packaging love-Target

If you've followed our blog our FB for some time then you are quite aware that we are suckers for Target and for good packaging...which seem to actually go hand in hand.

The other night as we were walking the aisles of Target we couldn't help but notice how these products "jumped" off the shelves. They put their mediocre (and even badly designed) competition to shame.

To the left is Help Remedies medicine kits with EOS organic lip balms on the right. Great packaging, great products, great design, and great prices. What's not to love?

target (product-packaging love)

In our household, we love Target. Wait...make that Love (with a capital L)....this Love is pretty serious! :)

One thing we really love about Target is their amazing gift cards. Last winter we picked up these Target gift cards that came with a little Lego set to build Bullseye (Target's mascot). Needless to say the boys were ecstatic to find these in their Christmas stockings. We actually have one sitting over at the studio.

Then today as we were browsing around we came across these Target gift cards that double as Bullseye water guns...of course we had to pick up some!

The truth of the matter is that people would buy Target gift cards whether they were fabulously designed or not...the fact that Target still goes out of their way to be a leader in all of their branding efforts makes them our all time favorite place to shop.

Can't wait to see what they will think of next!